{"id":937,"date":"2020-11-11T08:58:18","date_gmt":"2020-11-11T08:58:18","guid":{"rendered":"https:\/\/dist2.famnit.upr.si\/?p=937"},"modified":"2020-11-11T08:58:18","modified_gmt":"2020-11-11T08:58:18","slug":"industry","status":"publish","type":"page","link":"https:\/\/dist.famnit.upr.si\/index.php\/hicup-1\/industry\/","title":{"rendered":"HCIUP industry"},"content":{"rendered":"<p><body><\/p>\n<p><\/p>\n<nav>\n<ul class=\"hicup\">\n<li class=\"hicup\"><a class=\"hicup\" href=\"https:\/\/dist2.famnit.upr.si\/index.php\/HICUP\/\">About<\/a><\/li>\n<li class=\"hicup\"><a class=\"hicup\" href=\"https:\/\/dist2.famnit.upr.si\/index.php\/HICUP\/hicup-projects\">Projects<\/a><\/li>\n<li class=\"hicup\"><a class=\"hicup\" href=\"https:\/\/dist2.famnit.upr.si\/index.php\/HICUP\/hicup-people\">People<\/a><\/li>\n<li class=\"hicup\"><a class=\"hicup\" href=\"https:\/\/dist2.famnit.upr.si\/index.php\/HICUP\/hicup-news\">News<\/a><\/li>\n<li class=\"hicup\"><a class=\"hicup\" href=\"https:\/\/dist2.famnit.upr.si\/index.php\/HICUP\/hicup-pub-awards\">Awards<\/a><\/li>\n<li class=\"hicup\"><a class=\"hicup\" href=\"https:\/\/dist2.famnit.upr.si\/index.php\/HICUP\/infrastructure\">Lab equipment<\/a><\/li>\n<li class=\"hicup\" id=\"active\"><a class=\"hicup\" href=\"https:\/\/dist2.famnit.upr.si\/index.php\/HICUP\/industry\">Industry<\/a><\/li>\n<\/ul>\n<\/nav>\n<h1 style=\"text-align: left;\">Unpacking human behaviour with iMotions<\/h1>\n<p>In collaboration with <a href=\"http:\/\/In%20collaboration%20with%20iMotions%20HICUP%20Lab%20offers%20research%20services%20to%20the%20industry.%20%20%20We%20offer%20real-time%20measurements%20of%20nonconcious%20human%20responses%20and%20provide%20the%20bigger%20picture%20on%20human%20actions,%20thoughts%20and%20feelings.%20We%20use%20a%20multimodal%20approach%20capturing%20biosignals%20from%20multiple%20modalities%20of%20the%20human%20body,%20such%20as:%20%20Eye%20tracking%20=&gt;%20Did%20i%20notice%20key%20info?%20Facial%20Expression%20Analysis%20=&gt;%20Did%20it%20make%20me%20smile?%20GSR,%20EMG%20&amp;%20rapsiration%20=&gt;%20Did%20it%20connect%20to%20me?%20Surveys%20=&gt;%20Do%20I%20remember%20seeing%20it?\">iMotions<\/a> HICUP Lab offers research partnership\u00a0to the industry.<\/p>\n<p>We offer real-time measurements of nonconcious human responses and provide the bigger picture on human actions, thoughts and feelings. We use a multimodal approach capturing biosignals from multiple modalities of the human body, such as:<\/p>\n<p>Eye tracking =&gt; Did i notice key info?<br \/>\nFacial Expression Analysis =&gt; Did it make me smile?<br \/>\nGSR, EMG &amp; raspiration =&gt; Did it connect to me?<br \/>\nSurveys =&gt; Do I remember seeing it?<\/p>\n<p>\n<img loading=\"lazy\" decoding=\"async\" alt=\"\" height=\"300\" src=\"https:\/\/dist2.famnit.upr.si\/wp-content\/uploads\/2019\/11\/multimodalsensing.png\" width=\"576\"><\/p>\n<h2 dir=\"ltr\">Why multimodal approach?<\/h2>\n<p dir=\"ltr\">People are full of biases. Our prior experiences dictate what is our conscious experience of really and we have a strong bias to comply with the norm. This makes it difficult to objectively measure what people think.<\/p>\n<h2 dir=\"ltr\">What next?<\/h2>\n<p dir=\"ltr\">We can help you:<\/p>\n<ul dir=\"ltr\">\n<li role=\"presentation\">make a step forward in <strong>objectively understanding what really drives the shopping experience and purchase decisions<\/strong>.<\/li>\n<li role=\"presentation\">make non-intrusive <strong>measurements<\/strong> into the nonconsciously generated signals <strong>during<\/strong> <strong>the actual experience, removing bias and subjectivity<\/strong>.<\/li>\n<li role=\"presentation\"><strong>measure beyond the focus <\/strong>groups by measuring nonconscious and behavioral cues <strong>that go beyond how audiences think they feel.<\/strong><\/li>\n<li role=\"presentation\"><strong>design user experiences<\/strong> that align with people\u2019s needs and expectations <strong>using quantifiable approaches<\/strong>.<\/li>\n<li role=\"presentation\"><strong>Measure gaming experiences<\/strong> and VR by measuring immersion, presence and flow, providing a richer understanding of what makes a game enjoyable.<\/li>\n<\/ul>\n<p dir=\"ltr\">In practice:<\/p>\n<ul dir=\"ltr\">\n<li role=\"presentation\">We have a mobile unit with<strong> trained certified specialist<\/strong> that come to your location and record data.<\/li>\n<li role=\"presentation\">We use <strong>state-of-the-art hardware<\/strong> such as: <a href=\"https:\/\/www.tobiipro.com\/product-listing\/tobii-pro-glasses-2\/\">TobiiPro Glasses 2<\/a>, <a href=\"https:\/\/www.tobiipro.com\/product-listing\/nano\/\">Tobii Pro Nano<\/a> and <a href=\"https:\/\/www.tobiipro.com\/product-listing\/tobii-pro-spectrum\/\">Tobii Pro Spectrum<\/a> screen based eye trackers, <a href=\"https:\/\/www.gtec.at\/product\/gnautilus-research\/\">g-tech Nautilus <\/a>EEG system, <a href=\"https:\/\/www.shimmersensing.com\/products\/gsr-optical-pulse-development-kit\">Shimmer EMG and GSR <\/a>wearable sensors.\u00a0<\/li>\n<li role=\"presentation\">In collaboration with your marketing team we <strong>design user studies<\/strong>.<\/li>\n<li role=\"presentation\">Domain experts from our lab perform <strong>data analysis and produce a report<\/strong> that includes replays, bee-swarms, heatmaps, statistics on Time to First Fixation (TTFF), time spent, revisits, emotional response levels coupled with facial expression statistics and more.<\/li>\n<li role=\"presentation\">We provide <strong>all data in open format<\/strong> so your marketing team can perform further analysis.<\/li>\n<\/ul>\n<p>Prototyping services<\/p>\n<p dir=\"ltr\">HICUP Lab offers support for novel product development. We provide our prototyping knowledge as well as state-of-the-art 3D printing facilities and laser cutting and engraving machines. We are certified for FMD and PolyJet Technology from Startasys.<\/p>\n<h3 dir=\"ltr\" id=\"docs-internal-guid-674b2d8b-7fff-3372-63eb-3004a9c30a75\">PolyJet technology<\/h3>\n<p dir=\"ltr\">The <a href=\"https:\/\/www.stratasys.com\/3d-printers\/objet260-connex3\">CONNEX3 Object260<\/a> comes from a family of PolyJet printers and lets you print a wide variety of models and prototypes in over 1,000 different material options. This options are available through mixing of 3 material which allows you to print composite parts within one print job. Through the material flexibility of the Connex3 we offer high-quality print for your projects without compromising on accuracy, detail or repeatability.\u00a0<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" alt=\"\" height=\"300\" src=\"https:\/\/dist2.famnit.upr.si\/wp-content\/uploads\/2019\/11\/object260.jpg\" width=\"260\"><\/p>\n<p>\u00a0<\/p>\n<h3>FDM technology<\/h3>\n<p dir=\"ltr\" id=\"docs-internal-guid-5d51ea01-7fff-9296-c1e3-6513ac316164\">We use our <a href=\"https:\/\/www.stratasys.com\/3d-printers\/f123\">Stratasys F170<\/a> machine which can produce industry grade final product. We can print everything from low-cost concepts to robust working assemblies. Choose from up to five Stratasys genuine filament materials, including FDM TPU 92A a durable elastomer material.<\/p>\n<p dir=\"ltr\" style=\"line-height:1.38;margin-top:0pt;margin-bottom:0pt;\"><img loading=\"lazy\" decoding=\"async\" alt=\"\" height=\"300\" src=\"https:\/\/dist2.famnit.upr.si\/wp-content\/uploads\/2019\/11\/screenshot-2019-11-17-at-21.10.43.png\" width=\"373\"><\/p>\n<p dir=\"ltr\">Want to learn more about material properties and specs? Select a material below.<\/p>\n<ul>\n<li><a href=\"https:\/\/www.stratasys.com\/materials\/search\/pla\" id=\"docs-internal-guid-5b3cf105-7fff-f927-8912-a830bb7605d3\">PLA (Polylactic Acid)<\/a><\/li>\n<li><a href=\"https:\/\/www.stratasys.com\/materials\/search\/abs-m30\" id=\"docs-internal-guid-709179e4-7fff-11eb-9d13-5bf6c1161ddd\">ABS (Acrylonitrile Butadiene Styrene)<\/a><\/li>\n<li><a href=\"https:\/\/www.stratasys.com\/materials\/search\/asa\" id=\"docs-internal-guid-3f915689-7fff-271f-0af3-0202b6c457f7\">ASA (Acrylonitirle Styrene Acrylate)<\/a><\/li>\n<li><a href=\"https:\/\/www.stratasys.com\/materials\/search\/fdm-tpu-92a\">TPU 92A (Thermoplastic Polyurethane)<\/a><\/li>\n<li><a href=\"https:\/\/www.stratasys.com\/materials\/search\/pc-abs\" id=\"docs-internal-guid-ff7f2b61-7fff-526f-ee96-618498e3006d\">PC ABS (Polycarbonate Acrylonitrile Butadiene Styrene)<\/a><\/li>\n<li><a href=\"https:\/\/www.stratasys.com\/materials\/search\/support-materials\" id=\"docs-internal-guid-23bd4e34-7fff-65d2-84ce-47b43ddd5596\">Soluble Support<\/a><\/li>\n<\/ul>\n<h3 dir=\"ltr\" id=\"docs-internal-guid-acd3e037-7fff-e8fc-93fe-c50bee01f0f3\">Laser cutting and engraving<\/h3>\n<p dir=\"ltr\">For high precision cutting and engraving we use high end laser cutter\/engraver <a href=\"https:\/\/www.troteclaser.com\/en\/laser-machines\/laser-engravers-speedy-series\/\">Trotec Speedy 400<\/a> with an 80W CO2 laser and a cutting table of 1016x610mm (width x length). Due to the smart design of the laser cutter we can open the cutting chamber and cut\/engrave designs of infinite lengths.\u00a0<\/p>\n<p dir=\"ltr\" style=\"line-height:1.38;margin-top:0pt;margin-bottom:0pt;\"><img loading=\"lazy\" decoding=\"async\" alt=\"\" height=\"300\" src=\"https:\/\/dist2.famnit.upr.si\/wp-content\/uploads\/2019\/11\/screenshot-2019-11-17-at-20.56.30.png\" width=\"404\"><\/p>\n<p><\/body><\/p>","protected":false},"excerpt":{"rendered":"<p>About Projects People News Awards Lab equipment Industry Unpacking human behaviour with iMotions In collaboration with iMotions HICUP Lab offers research partnership\u00a0to the industry. We offer real-time measurements [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":0,"parent":63,"menu_order":0,"comment_status":"open","ping_status":"open","template":"","meta":{"footnotes":""},"_links":{"self":[{"href":"https:\/\/dist.famnit.upr.si\/index.php\/wp-json\/wp\/v2\/pages\/937"}],"collection":[{"href":"https:\/\/dist.famnit.upr.si\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/dist.famnit.upr.si\/index.php\/wp-json\/wp\/v2\/types\/page"}],"replies":[{"embeddable":true,"href":"https:\/\/dist.famnit.upr.si\/index.php\/wp-json\/wp\/v2\/comments?post=937"}],"version-history":[{"count":0,"href":"https:\/\/dist.famnit.upr.si\/index.php\/wp-json\/wp\/v2\/pages\/937\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/dist.famnit.upr.si\/index.php\/wp-json\/wp\/v2\/pages\/63"}],"wp:attachment":[{"href":"https:\/\/dist.famnit.upr.si\/index.php\/wp-json\/wp\/v2\/media?parent=937"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}